{"title":"iota","description":"\u003cp\u003eiota is a new kind of functional bodycare designed to fill essential nutrient gaps — for more glow, smoothness \u0026amp; hydration. The Body Wash+ and Body Serum+ comprise the first, award-winning all-in-one method that contains 24 superfood vitamins, minerals, antioxidants and pre \u0026amp; postbiotics combined with skincare-grade actives to support whole-body health and improve your skin \u0026amp; wellbeing.\u003c\/p\u003e\n\u003cp\u003eOur name – iota – is derived from the word microbiota, defined as “living microorganisms present in a defined environment.” All our formulations help balance your microbiome for better skin health — a pillar of whole-body health that’s foundational just like gut health, nutrition, sleep and movement. iota – defined as an “infinitesimal amount” – is rooted in our AAPI heritage and belief that the attainment of one’s maximum potential consists of the sum of many small, productive actions taken consistently, with discipline, throughout life.\u003c\/p\u003e","products":[{"product_id":"supervitamin-body-wash-soothing","title":"Supervitamin Body Wash+ Soothing","description":"\u003cp\u003e \u003c\/p\u003e\n\u003ch2\u003eSupervitamin Body Wash+ Soothing\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eThis product is: \u003c\/strong\u003eThe first award-winning, all-in-one nutrient gel cleanser.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eGood for: \u003c\/strong\u003eAll skin types. Exceptional for dry, irritated, acne-prone and sensitive skin.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhy we love it: \u003c\/strong\u003e15 superfood multivitamins, minerals and antioxidants fill essential nutrient gaps to promote longer-lasting calm \u0026amp; hydration. A hero blend of microbiome-balancing prebiotics \u0026amp; postbiotics for better skin \u0026amp; well-being. Fragrance Free. Dermatologist Tested. pH 5.0-5.5.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSuperfoods\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eOmegas 3\u0026amp;6-infused blackcurrant and anti-inflammatory aloe help soften \u0026amp; soothe.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMultivitamins\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eVitamins A, C, E \u0026amp; Provitamin D aid with hydration, barrier repair \u0026amp; texture.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMultiminerals\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eMagnesium helps improve skin’s overall appearance and cell renewal.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePrebiotics \u0026amp; Postbiotics\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThe first body wash for glow that cares for your skin microbiome — essential for whole-body health.\u003c\/p\u003e\n\u003cp\u003eThe Wash+ is ideal if you seek a cleanser that:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eIs remarkable for eczema and acne-prone skin\u003c\/li\u003e\n\u003cli\u003eHelps promote calmer \u0026amp; softer skin\u003c\/li\u003e\n\u003cli\u003eHelps promote whole-body health\u003c\/li\u003e\n\u003cli\u003eIs a 5-step face-grade routine in one body wash\u003c\/li\u003e\n\u003cli\u003eAll-in-one double cleanse, toner, essence, treatment\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"iota","offers":[{"title":"10 oz \/ 300 ml","offer_id":40194646573169,"sku":"210000013690","price":23.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/6147\/files\/Iota_SoothingBodyWash_01_db2a27bd-85eb-4fad-ac29-355592abdd7f.png?v=1762268587"},{"product_id":"supervitamin-body-wash-detoxifying","title":"Supervitamin Body Wash+ Clarifying","description":"\u003cp\u003eThis multi-functional body wash is powered by Intelligent Nutrients™ for longer-lasting smoothness and hydration. The wash gently cleanses without drying or stripping even the most sensitive skin. It was made with dermatologists for microbiome health. The body wash is fragranced with fresh, sparkling notes of lemon rind and green eucalyptus for a vibrant, uplifting natural scent. For active bodies.\u003c\/p\u003e","brand":"iota","offers":[{"title":"10 oz \/ 300 ml","offer_id":40194646540401,"sku":"210000013692","price":23.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/6147\/files\/Iota_ClarifyingBodyWash_01_58a1fad1-a83f-45bb-983c-7854543c9327.png?v=1762268589"},{"product_id":"superplant-body-serum","title":"Supercloud Body Serum+","description":"\u003cp\u003ePowered by Intelligent Nutrients™ to hydrate, smooth and boost glow\u0026lt;br\u0026gt;\u0026lt;br\u0026gt;\u003cbr\u003ePowerhouse daily hydrator with 6 face-grade actives + 3 chains of Ceramides\u003cmeta charset=\"utf-8\"\u003e\u0026lt;br\u0026gt;\u0026lt;br\u0026gt;\u003cbr\u003eCloud-like feel that absorbs immediately\u003cmeta charset=\"utf-8\"\u003e\u0026lt;br\u0026gt;\u0026lt;br\u0026gt;\u003cbr\u003eCan also be used on the face\u003cmeta charset=\"utf-8\"\u003e\u0026lt;br\u0026gt;\u0026lt;br\u0026gt;\u003cbr\u003eMade with dermatologists for microbiome health\u003cbr\u003e\u003c\/p\u003e","brand":"iota","offers":[{"title":"5 oz \/ 150 ml","offer_id":40194646409329,"sku":"210000013693","price":39.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/6147\/files\/iota_SupercloudBodySerum_01_c7c0b171-979a-43ff-a919-11ae93a085e8.png?v=1779907870"},{"product_id":"supervitamin-body-wash-brightening","title":"Supervitamin Body Wash+ Brightening","description":"\u003cp\u003ePowered by Intelligent Nutrients™ to hydrate, soften and boost glow\u0026lt;br\u0026gt;\u0026lt;br\u0026gt;\u003cbr\u003eGently cleanses without drying or stripping even the most sensitive skin\u003cmeta charset=\"utf-8\"\u003e\u0026lt;br\u0026gt;\u0026lt;br\u0026gt;\u003cbr\u003eRefreshing citrus scent made with Italian mandarins\u003cmeta charset=\"utf-8\"\u003e\u0026lt;br\u0026gt;\u0026lt;br\u0026gt;\u003cbr\u003eMade with dermatologists for microbiome health\u003cmeta charset=\"utf-8\"\u003e\u0026lt;br\u0026gt;\u0026lt;br\u0026gt;\u003cbr\u003eWomen's Health 2023 Beauty Award Winner for Best Body Wash\u003c\/p\u003e","brand":"iota","offers":[{"title":"10 oz \/ 300 ml","offer_id":40194646671473,"sku":"210000013691","price":23.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/6147\/files\/Iota_BrighteningBodyWash_01_bb16ec23-e42b-43c8-8f4a-3eea2935fbf2.png?v=1779907712"},{"product_id":"supermatcha-body-lotion","title":"Supermatcha Body Lotion+","description":"\u003cp\u003ePowered by Intelligent Nutrients™ to hydrate, firm and plump skin\u0026lt;br\u0026gt;\u0026lt;br\u0026gt;\u003cbr\u003eLightweight hydrator with highest-grade Japanese Matcha + Niacinamide\u003cmeta charset=\"utf-8\"\u003e\u0026lt;br\u0026gt;\u003cbr\u003eMelts into skin with zero stickiness\u003cmeta charset=\"utf-8\"\u003e\u0026lt;br\u0026gt;\u003cbr\u003eCan also be used on the face\u003cmeta charset=\"utf-8\"\u003e\u0026lt;br\u0026gt;\u003cbr\u003eMade with dermatologists for microbiome health\u003cbr\u003e\u003c\/p\u003e","brand":"iota","offers":[{"title":"6.1 oz \/ 180 ml","offer_id":40259184066673,"sku":"210000014194","price":35.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/6147\/files\/Iota_SupermatchaBodyLotion_01_a34f1172-53fe-476c-b583-9c702427becd.png?v=1779908287"},{"product_id":"superchili-body-mask","title":"Superchili Body Mask+","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eThis firming, daily body mask is like a spa treatment body wrap — at home. Increased circulation — promoting cell regeneration and vitality – starts with a cooling sensation followed by a steady, invigorating warmth. Biomolecules derived from the natural fermentation of plant extracts in the Mask+ create a visible lifting effect. Scented with yuzu peel + petitgrain.\u003cbr\u003e\u003c\/p\u003e","brand":"iota","offers":[{"title":"8.4 fl oz \/ 250 ml","offer_id":41347098968177,"sku":"210000015093","price":45.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/6147\/files\/iota_SuperchiliBodyMask_01.png?v=1762269262"},{"product_id":"oishii-berry-body-wash","title":"Oishii Berry Body Wash+","description":"A glow-boosting body cleanser made with the world's best strawberries, Vitamin C-rich Oishii Omakase Berries.","brand":"iota","offers":[{"title":"10 oz \/ 300 ml","offer_id":41524095254641,"sku":"210000015378","price":32.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/6147\/files\/iota_OishiiBerryBodyWash_01.png?v=1762269726"},{"product_id":"supermochi-body-exfoliator","title":"Supermochi Body Exfoliator","description":"\u003cp class=\"MsoNormal\" style=\"mso-pagination: none; margin: 20.0pt 0in 6.0pt 0in;\"\u003e\u003cspan lang=\"EN-GB\" style=\"font-size: 12.0pt; line-height: 115%; font-family: Roboto; mso-fareast-font-family: Roboto; mso-bidi-font-family: Roboto;\"\u003eAn antioxidant-rich sweet rice and Balinese sea salt scrub that transforms into a luxurious milk for brighter, silky-smooth skin.\u003c\/span\u003e\u003c\/p\u003e","brand":"iota","offers":[{"title":"8.4 fl oz \/ 250 ml","offer_id":41621992472689,"sku":"210000015423","price":39.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/6147\/files\/iota_SupermochiBodyExfoliator_01_33c166e7-053f-46de-ad50-e75166050b5d.png?v=1762269823"},{"product_id":"oishii-berry-body-lotion","title":"Oishii Berry Body Lotion+","description":"\u003cp class=\"MsoNormal\" style=\"mso-pagination: none; margin: 20.0pt 0in 6.0pt 0in;\"\u003e\u003cspan lang=\"EN-GB\" style=\"font-size: 12.0pt; line-height: 115%; font-family: Roboto; mso-fareast-font-family: Roboto; mso-bidi-font-family: Roboto;\"\u003eA glow-boosting body lotion made with the world's best strawberries, Vitamin C-rich Oishii Omakase Berries.\u003c\/span\u003e\u003c\/p\u003e","brand":"iota","offers":[{"title":"6.1 oz \/ 180 ml","offer_id":41765476597873,"sku":"210000016006","price":38.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/6147\/files\/Iota_OishiiBerryBodyLotion__01.png?v=1762270007"},{"product_id":"diamond-truffle-contour-body-oil","title":"Diamond Truffle Contour Body Oil","description":"\u003cp\u003ePowered by Intelligent Nutrients™ to sculpt, brighten and deeply moisturize\u0026lt;br\u0026gt;\u0026lt;br\u0026gt;\u003cbr\u003eImproves the look of sagging skin for a more toned, sculpted look\u003cmeta charset=\"utf-8\"\u003e\u0026lt;br\u0026gt;\u0026lt;br\u0026gt;\u003cbr\u003eFast-absorbing and non-greasy\u003cmeta charset=\"utf-8\"\u003e\u0026lt;br\u0026gt;\u0026lt;br\u0026gt;\u003cbr\u003eSensual Purple Orchid + Vanilla scent\u003cmeta charset=\"utf-8\"\u003e\u0026lt;br\u0026gt;\u0026lt;br\u0026gt;\u003cbr\u003eMade with dermatologists for microbiome health\u003cmeta charset=\"utf-8\"\u003e\u0026lt;br\u0026gt;\u0026lt;br\u0026gt;\u003cbr\u003eElle 2025 Future of Beauty Award Winner for Best Body Oil\u003c\/p\u003e","brand":"iota","offers":[{"title":"5 fl oz, 148 mL","offer_id":42208882917489,"sku":"210000016319","price":50.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/6147\/files\/Iota_DiamondTruffleContourBodyOil_01_29a35a3f-004f-476c-9272-c9d6aa9fc94a.png?v=1779917237"},{"product_id":"iota-tache-pistachio-milk-latte-lip-treatment","title":"iota\/Táche Pistachio Milk Latte Lip Treatment","description":"\u003cp\u003e\u003cspan data-sheets-root=\"1\"\u003eTáche’s proprietary pistachio butter delivers a unique blend of fatty acids, antioxidants, and ceramides to deeply nourish delicate lip skin. This natural ingredient helps smooth rough texture, soften fine lines, and reinforce the lip barrier — all while imparting a deliciously subtle aroma that feels both familiar and elevated. Pistachio butter is also a natural source of Vitamin E, offering protection against environmental stressors and helping lips retain moisture longer. Designed to be more than a lip treatment, this culture-forward and craveable daily ritual delivers an experience. A moment of calm. A comfort. The aromatic essence of a freshly frothed pistachio milk latte — creamy, nutty, and softly indulgent.\u003c\/span\u003e\u003c\/p\u003e","brand":"iota","offers":[{"title":"0.5 oz \/ 15 ml","offer_id":42432246874225,"sku":"210000016712","price":28.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/6147\/files\/iota_TachePistachioMilkLatteLipTreatment_01.png?v=1759532421"},{"product_id":"iota-dominique-ansel-fresh-baked-madeleines-brightening-hand-cream","title":"iota\/Dominique Ansel Fresh-Baked Madeleines Brightening Hand Cream","description":"\u003cp\u003eThis multi-functional hand cream melts into skin like softened butter, cocooning hands in lasting hydration while delivering the performance of skincare. Hyaluronic acid draws in essential moisture, shea butter restores nourishing comfort and bright citrus extracts leave hands visibly radiant, smooth, and cared for long after application. \u003c\/p\u003e\n\u003cp\u003eFinished with the delicate, nostalgic scent of fresh-baked madeleines. Created in collaboration with James Beard Award–winning French pastry chef Dominique Ansel.\u003c\/p\u003e","brand":"iota","offers":[{"title":"2.4 oz \/ 70 ml","offer_id":43050859430001,"sku":"210000017390","price":35.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/6147\/files\/Iota_DominiqueAnselFresh-BakedMadeleinesHandCream_01.png?v=1773884179"},{"product_id":"brightening-body-lotion","title":"Brightening Body Lotion","description":"\u003cp\u003ePowered by Intelligent Nutrients™ to hydrate, soften and boost glow\u0026lt;br\u0026gt;\u0026lt;br\u0026gt;\u003cbr\u003eDelivers immediate and lasting hydration\u0026lt;br\u0026gt;\u0026lt;br\u0026gt;\u003cbr\u003eSilky, non-greasy lotion that absorbs immediately\u0026lt;br\u0026gt;\u003cmeta charset=\"utf-8\"\u003e\u0026lt;br\u0026gt;\u003c\/p\u003e\n\u003cp\u003eRefreshing citrus scent made with Italian mandarins\u0026lt;br\u0026gt;\u003cmeta charset=\"utf-8\"\u003e\u0026lt;br\u0026gt;\u003cbr\u003eMade with dermatologists for microbiome health\u0026lt;br\u0026gt;\u003cmeta charset=\"utf-8\"\u003e\u0026lt;br\u0026gt;\u003cbr\u003e1% for the Planet certified. 100% natural fragrance\u003c\/p\u003e","brand":"iota","offers":[{"title":"6.1 oz \/ 180 ml","offer_id":43230243815537,"sku":"210000017668","price":35.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/6147\/files\/Iota_BrighteningBodyLotion_01.png?v=1779397524"},{"product_id":"mini-brightening-body-wash","title":"Mini Brightening Body Wash","description":"\u003cp\u003ePowered by Intelligent Nutrients™ to hydrate, soften and boost glow\u0026lt;br\u0026gt;\u0026lt;br\u0026gt;\u003cbr\u003eGently cleanses without drying or stripping even the most sensitive skin\u0026lt;br\u0026gt;\u0026lt;br\u0026gt;\u003cbr\u003eRefreshing citrus scent made with Italian mandarins\u0026lt;br\u0026gt;\u0026lt;br\u0026gt;\u003cbr\u003eMade with dermatologists for microbiome health\u0026lt;br\u0026gt;\u0026lt;br\u0026gt;\u003cbr\u003eWomen's Health 2023 Beauty Award Winner for Best Body Wash\u003c\/p\u003e","brand":"iota","offers":[{"title":"3 oz \/ 90 ml","offer_id":43253888811121,"sku":"210000017705","price":15.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/6147\/files\/Iota_BrighteningBodyWash_01_Mini.png?v=1780248435"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/6147\/collections\/iota_Logo_150px_a3b8c64b-3913-4791-bf57-aec0d5aeb5bb.png?v=1715812580","url":"https:\/\/credobeauty.com\/collections\/iota.oembed","provider":"Credo","version":"1.0","type":"link"}